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New Approach to Government's Communications- Launch of theme song, “This is Jamaica…A bold new beginning"

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Mon, 03/08/2010 - 16:20 — csimms ‘A NEW BEGINNING...,' NEW APPROACH TO GOVERNMENT'S COMMUNICATIONS: Minister with responsibility for Information, Daryl Vaz, poses with the performers of the government's new campaign, "This is Jamaica...A bold new beginning". The theme song was launched recently at Jamaica House. Photo shows (l-r) performers, Cleveland "OJ Deru" Cathnott; Tamara "Teena Tamara" Brooks; Chief Executive Officer, JIS, Donna-Marie Rowe; Producer, Devon Sparks; Chairman, JIS Advisory Board, Neville James; Monica Harriott; Andrew "Abijah" Smith; Betty Sparks; Kimberly Ebanks and several of the children who are the voices in the new jingle.

‘A NEW BEGINNING...,' NEW APPROACH TO GOVERNMENT'S COMMUNICATIONS: Minister with responsibility for Information, Daryl Vaz, poses with the performers of the government's new campaign, "This is Jamaica...A bold new beginning". The theme song was launched recently at Jamaica House. Photo shows (l-r) performers, Cleveland "OJ Deru" Cathnott; Tamara "Teena Tamara" Brooks; Chief Executive Officer, JIS, Donna-Marie Rowe; Producer, Devon Sparks; Chairman, JIS Advisory Board, Neville James; Monica Harriott; Andrew "Abijah" Smith; Betty Sparks; Kimberly Ebanks and several of the children who are the voices in the new jingle.